In the dynamic and competitive world of home appliances, Midea Chile has consistently demonstrated its prowess by maintaining its position as the market leader in the refrigerator category. This year marks another milestone for Midea Chile, as it continues to be market NO.1 through continuous innovation and delivering exceptional refrigerator products that meet the evolving needs of consumers. According to the latest GfK report, Chile Refrigerator's sales volume share reached 22%, ranking first in the market in the 1st half year of 2025, maintaining No.1 market position since 2023.
Midea PERFECT FIT Smart Refrigerator Series
Midea has recently launched its latest smart built-in refrigerator series PERFECT FIT french door. These refrigerators are equipped with advanced features designed to enhance user convenience and energy efficiency:
Perfect fit
fitting just 4 mm away from the walls and perfectly adapting to your kitchen.
V-Tech Fresh & IPL Purify Technologies
enjoy fresh meat and fish for up to 7 days, and sanitize food in 3 minutes, eliminating 99.99% of bacteria.
Smart Connectivity
compatible with popular smart home platforms, allowing users to control their appliances via smartphones. A colorful digital panel embedded in an LED light that nicely decorates the fridge door.
Midea Eco-Friendly Refrigeration Solutions
Midea Chile is committed to sustainability and has introduced eco-friendly refrigeration solutions that align with global environmental goals. Key features include:
Inverter Quattro System: rapid cooling technology with lower energy consumption
PT Fresh Technology: extend the shelf life of food with a built-in purification and antibacterial system.
As one consumer named Nelson G. comments, "Midea delivers excellent products. It's beautiful, functional, spacial and energy saving. Highly recommended."
Innovation and Technology
Midea Group's commitment to innovation and technology is evident in its product development process, and has been able to stay ahead of industry trends and introduce cutting-edge features that resonate with consumers.
Customer-Centric Approach
Understanding customer needs is at the core of Midea's business strategy. Through extensive market research and feedback mechanisms, Midea ensures that its products are tailored to meet the specific requirements of Chilean households. This customer-centric approach has fostered strong brand loyalty and repeat purchases.
Strong Channel Network
Midea Chile boasts a robust distribution network that covers major cities and towns across the country. This extensive reach ensures that customers can easily access Midea products and enjoy prompt after-sales support.
As Midea Chile continues to lead the refrigerator home appliance category, it remains dedicated to delivering high-quality products and services that enhance the lives of Chilean families. With a focus on innovation, sustainability, and customer satisfaction, Midea is well-positioned to maintain its leadership role in the market.